Patta
Client
Patta
Sector
Fashion & Streetwear
IMO
Strategy
Data
Channel
The brand
Founded in Amsterdam, Patta has grown from a local sneaker boutique into a globally recognized streetwear label with a strong cultural identity. Known for its community-driven approach, collaborations and bold creative voice, Patta has become one of the most influential lifestyle brands in Europe and beyond. With new store openings and launches, the brand continues to expand its footprint internationally while staying true to its roots.
Objective
Patta partnered with CroudX to support its international expansion and drive growth through digital marketing. Our focus: building entry strategies for new markets, managing campaigns across Google and Meta, and creating conversion-driven campaigns that scale globally. A highlight of our collaboration has been supporting the launch of Patta Lagos in Nigeria, where we combined research, audience insights and campaign execution to ensure a strong market entry.
From Amsterdam to the world.
Case in progress
We’re currently working on the full case study for this brand. Soon you’ll be able to explore how we helped them scale sustainably with our IMO framework.
“CroudX understands both the cultureTomas Overtoom | Business Growth Manager Pattaand the performance side of our brand. Their mix of strategic insights
and hands-on campaign support helps us expand into new markets with confidence.”