Case shape

Blendin

Channel People Strategy
Bedroom with white bed linens, patterned pillows, wooden headboard, and balcony view of dunes.
100%
Effort

Client

Blendin

Sector

Hospitality & Lifestyle

IMO

Channel
Strategy
People

Man smiling on a city street wearing a light shirt and a grey jacket with trees and buildings behind
Curious about the full story?

Niels van der Poel
Digital Consultancy Lead

[email protected]

The brand

Blendin is more than a hotel. It is a place where guests feel at home, connected and inspired. By combining boutique design with a strong community-driven philosophy, Blendin creates an experience that goes beyond a stay. It is about belonging. With its location in Bloemendaal, the brand is building a loyal guest base and a lifestyle community that extends far beyond the hotel walls.

Objective

Blendin partnered with CroudX to professionalize its marketing and ensure a scalable growth model. The focus lies on increasing bookings and occupancy, building a stronger online presence and structuring processes to support long-term brand growth. With campaign management, paid advertising and strategic consultancy, CroudX helps Blendin turn its hospitality vision into measurable results.

“A boutique hotel experience in the heart of Bloemendaal.”

Case in progress

We’re currently working on the full case study for this brand. Soon you’ll be able to explore how we helped them scale sustainably with our IMO framework.

 

Modern bedroom with large bed, decorative pillows, framed artwork, two gray chairs, wood cabinet, and large curtained windows.