ANIMØ Optics
The brand
ANIMØ Optics is a Dutch premium ski eyewear brand that merges style with performance. Their goggles stand out with unique straps and interchangeable lenses, designed for winter sports enthusiasts who want more than just protection on the slopes.
Objective
Having a strong product is not enough in seasonal e-commerce. With only a few short months to capture demand, every marketing moment matters. ANIMØ brought in CroudX to create a scalable strategy that maximized every peak period, drove sales growth, and built long-term brand value, without raising customer acquisition costs.
“Designed for peak performance on and off the slopes.”
Case in progress
We’re currently working on the full case study for this brand. Soon you’ll be able to explore how we helped them grow and scale with our IMO framework.
"CroudX helped us rethink the waywe approach our season. With their strategic guidance we now combine
the right timing with the right message, and that shows in the results."
